This UK Based IoT Startup Is Trying to Make Technology Easier for Our Daily Use

Vikram Kumar, Founder, Letstrack

We are publishing an interview of Mr. Vikram Kumar, Founder, Letstrack

Vikram Kumar, Founder, Letstrack
Vikram Kumar, Founder, Letstrack

About the founders 
With over 18 years experience in setting up businesses ranging from a telecom consultancy, software development and establishing national distributing at various retail chains. Vikram has a large input in the day to day running to his existing companies Prima Business Solutions – a software and web designing company and Mpay Global – a web based retailer portal covering whole of the UK. Before this he was responsible for the set up of Lebara Mobile in the UK.

He believes that everyone has the power to make a difference. His way is doing something, which makes others world Safer, Secure and more Productive.

What is the problem you are trying to solve? Can you share with us any insights that led you to believe that this is a big enough problem? 
Letstrack is providing a complete solution safety and security. Its from pet safety to personal security, they provide devices for cars, bikes and even solutions for fleet. Also, they provide complete solutions for corporate. Safety is big issue in India and Letstrack helps us to overcome that.

What is the uniqueness about your Startup? 
Letstrack is trying to make technology easier for our daily use.

What is the revenue model? What is the logic behind it? Explain your thought process. 
Letstrack revenue model is on the basis of monthly subscription. Costumer who buy our device gets free subscription for an year. later, to avail Letstrack tracking services they have to select monthly or yearly plans. These plans help the customer to recharge the sim installed in the device which helps them in tracking.

Who are the consumers that you are targeting? How is this going to affect them? 
For Letstrack, anything that moves are the consumer. Safety is must, whether it is a dog or your child, car or your bike. Letstrack helps keeping an eye on your beloved once

What is the big picture of your startup? Will it lead to something bigger? If so, how? 
We believe that we can change the world. We believe every household & business need tracking for being safe and being productive. We provide complete solutions for personal tracking as well as a complete solution for corporate problems.

What is the success story of your startup in your own words? 
Letstrack is trying to bring a difference in people’s life, by providing them a simple solution to their problem. Giving them a solution for their own safety & security in their own hands.

Thanks Mr. Vikram. Best of luck!

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